Is your company expanding? We develop the right strategy and find the right store and the perfect space for you!

Regardless of whether you are an international or local chain store, start-up or investor: We develop customized expansion strategies for you in the European markets. We draw on years of experience, the relevant know-how and a strong partner network, which enables us to advise our customers around the world.
JODA sees itself as your personal expansion team that acts like an internal department. In this way, you benefit from our entire knowledge of retail and catering real estate. In close cooperation with you, we implement all the steps that are necessary for the expansion of your brand and / or your company. Our extensive experience and in-depth knowledge help us in all areas.
This includes, among other things:

  • The acquisition of properties (with and without brokers)
  • The professional presentation of your concept to owners and brokers
  • Lease negotiations
  • A reliable income statement
  • The determination of the investment needs
  • Internal and external presentations
  • The construction coordination and follow-up support until the opening

We have been working together with numerous partners for many years, which extends far beyond accompanying their expansion. We look after the existing properties of many customers on a permanent basis and act as an interface between the owner and the renting company.

What does expansion mean?
For us it means to proceed in clearly defined steps. At the beginning there is the development of an expansion strategy. It serves as a navigator who shows the way ahead. It is important to answer basic questions such as the desired cities, the size of the space, what rents should and must be calculated, what the planned sales look like and more.

Once the strategy has been established, the next steps follow:

  • Location acquisition
    We analyze the right locations for you and with you.
  • Location analysis
    We evaluate the locations for you on the basis of various tools.
  • Acquisition
    We will actively look for the right locations and spaces for you and present your concept.
  • Presentation of the location
    We will prepare everything for you and the management board to evaluate the offers.
  • Space and contract negotiations
    We negotiate the best lease conditions and contracts for you and accompany you through to the signature and opening procedures.

In all of these areas you benefit from our valuable market knowledge, our negotiating skills and the grown contacts with the developers of shopping centers, brokers, property owners, investors, corporations and key traders.


Make use of our expertise

You can also fall back on our special expertise for overarching topics.

  • Franchise-Expansion (franchise-Store & shop in stores):
    Search for franchise partners / presentation / marketing / interface management / marketing your shop in store concept on the basis of wholesale, depot and concession business (here in particular with the department stores, KADEWE, Breuninger, P&C and many others)
  • Outlet – Expansion
    Your concept benefits from the best contacts with the outlets in Germany and Europe.
  • Marketing strategy – concept development (in wholesale and retail)
    Here we advise and support you in the following steps:
    Process optimization / space management / planning and shop fitting / marketing concept / implementation at the P.O.S. / Visual Merchandising / Communication / Customer- and profit-oriented product range selection

Industry sectors

JODA will find the best spaces and partners for you.

Our expertise and passion apply to the following worlds:

Alle tollen Konzepte aus dem Bereich Fashion, Lifestyle, Schuhe, Juwelier, Cosmetics, Interior, Food and Beverage, Technic, Eyewear und Sports


Since our foundation in 2003 we have been able to win the trust of many important companies. The scope of tasks ranged from small expansion projects to comprehensive concept development as well as from long-term partnerships in the field of expansion to consulting. We would like to thank them all very much for the trust they have placed in us, the great cooperation and the many years of intensive contact. We promise that we will always be there for our partners and customers when it comes to expansion.

Would you like to know more? We will be happy to provide a direct and confidential reference to personalities from the industry. Just talk to us.

The following is a selection of companies that have already placed their trust in us:
Ace & Tate, ALDO Shoes, American Vintage, Anouk, ba&sh, Carol, Cosmo Paris, CCC, Elbenwald, Ernstings Family, Gerard Darel, Jimmy Fairly, JOTT, Mitte Meer, Storck, Sud Express, Oasis, Oro Vivo, Phase Eight, Tamaris, Zlabels, zero, Zeit für Brot and much more


With great passion for their cause! Get to know us!
Daniel Pflumm and team!

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